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THE ROLE OF SOCIAL NETWORKING SITES ON POLITICAL CAMPAIGNS IN NIGERIA

  • Project Research
  • 1-5 Chapters
  • Abstract : Available
  • Table of Content: Available
  • Reference Style: APA
  • Recommended for : Student Researchers
  • NGN 3000

ABSTRACT

The study looks at the role of social networking sites in political campaigns in Nigeria. It focuses on how politicians uses social networking sites to mobilize the youth to participate both in civic and political.

Data were elicited through a well structured questionnaire simple percentage method and Pearson correlation analyses were employed.

Finally, the study reaffirms the need for politicians to fully embrace social networking sites in Nigeria as a media for formulating good public policy and enhancing accountability in governance so as to ensure a “stronger” democracy.

 




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